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We've all hear about antioxidants but why are scientists so excited by them and how can matcha's amazingly potent concentration of antioxidants help you?

Antioxidants are vitamins, minerals and enzymes capable of counteracting the negative effects of free radicals. Free radicals are molecules that are chemically unstable as they lack an electron. They borrow that electron from healthy cells leading to a chain reaction known as oxidative stress, which is similar to the process of rust on a car or peeled apples turning brown. In the human body, it is thought that these free radicals are a prime cause of many of our most serious conditions such as cancer, heart disease, Alzheimers and arthritis among others.

Free radicals can come from chemicals in our foods, pollution in our air or even psychological stress, and are a leading cause of premature aging. Happily, by adding antioxidant-rich foods to our diet we can help our bodies deal with these destructive molecules.

Green tea is a great source of antioxidants and certain green tea antioxidants such as EGCG and ECG are of huge interest to scientists due to their free-radical fighting ability. Matcha green tea, though is at another level - some studies suggest a cup of matcha has up to 137 times the antioxidants of regular green tea and 200 times the level of EGCG. If you're drinking green tea for detox, there is no more potent and powerful tea than Matcha tea.

Health Benefits our matcha green tea antioxidants can bring you.

Live longer
" Wherever tea bushes are planted, long life will follow" said Eisai, the monk who brought green tea from China to Japan. Science appears to be catching up to the fact that green tea helps you live longer. A 2006 Tohoku University study of 40,000 peoples health habits in Japan over 11 years found that those that drank 5 or more cups of green tea a day had a 16% lower risk of death than average and that the risk was even lower in terms of mortality from heart attack or stroke.
Heart Health
Green tea is one of natures best insurance policies against heart disease. A study of 40,000 peoples health habits in Japan over 11 years found that men who drank 5 or more cups of green tea a day had a 22% lower risk of death from heart attack and stroke than average. This pattern was even more pronounced among women, who had a 30% smaller risk than those who didn't drink green tea .
Anti-inflammatory Effects
Studies suggest that EGCG, the green tea anti-oxidant suppresses the gene which plays a major role in the inflammatory response. This may have benefit for those suffering from all types of inflammatory conditions. Our own customers have reported benefits with conditions ranging from inflamed prostates to joint pain to more serious conditions such as fibromyalgia.
Better Skin
Green tea antioxidants may help reactivate dying skin cells! Dr Stephen Hsu of the Medical College of Georgia was astonished to find that EGCG, a green tea antioxidant, revived the dying skin cells on the level of the epidermis. "When exposed to EGCG, the old cells found in the upper layers of the epidermis appear to start dividing again" he said, "if we can energize dying skin cells, we can probably improve the skin condition". Dr. Hsu noted potential benefits for skin conditions as diverse as aphthous ulcers, psoriasis, rosascea, wrinkles and wounds."If we can spur the skin cells to differentiate and proliferate, we can potentially accelerate the wound-healing process and prevent scarring." This would be particularly beneficial for conditions such as diabetes, where healing is slowed down. Though the effect was noted only for the epidermis, the effect was significant he stressed. So what better way to revive your skin, than drinking matcha daily or use topically by creating a matcha tea face mask - it has 200 times the amount of EGCG than a regular green tea bag.
Increases bone density and protects against osteoporosis
A group of Hong Kong scientists have found that green tea antioxidants may help in bone formation and in the prevention and treatment of disease such as osteoporosis. The scientists exposed a group of cultured bone-forming cells (osteoblasts) to three major green tea components — EGC, GC, and GCG. They found that one in particular, EGC, boosted the activity of a key enzyme that promotes bone growth by up to 79 percent. EGC also significantly boosted levels of bone mineralization in the cells, which strengthens bones. The scientists also showed that high concentrations of ECG blocked the activity of a type of cell that breaks down or weakens bones. Further, the green tea components had no toxic effects on the bone cells.
Better breath, less tooth loss, prevention of gum diease
A Japanese study published in the Journal Of Periodontology found that drinking green tea may help reduce the risk of gum periodontal disease.The Kyushu University researchers found reduced signs of periodontal problems for every cup of green tea consumed. Researchers at the University of Illinois found that green tea antioxidants can prevent the build up of bacteria that cause halitosis. Meanwhile a study published in Preventative Medecine in 2010 reported a significant association between green tea consumption and decreased odds of tooth loss. So keep your smile and drink matcha tea.
Boost Immunity
Anti-oxidant rich green tea polyphenols appear to have an ability to help the body fight off auto-immune diseases and boost the body's natural immunity. Rersearchers at the University of Oregon found that EGCG, a green tea antioxidant helped produce an abundance of T-cells, the body's natural defence against invading pathogens. It also had a secondary benefit in reducing inflammation in healthy cells. Both these effects are hugely important in fighting conditions where chronic inflammation causes rapid onset of the disease. Your body's own ability to fight cancer, heart disease and auto-immune diseases may be boosted by adding green tea anti-oxidants to your diet.
Protects against the effects of alcohol and smoking
Researchers in the Chung Shan university in Taiwan have found that smokers who drink no green tea have a 13 fold risk of lung cancer compared to those who drink at least one cup a day. This would seem to suggest that green tea has a protective function on lung damage from smoking. Researchers look to the antioxidant rich polyphenols for the explanation. In ancient Chinese medicine, green tea is said to cool the body. This is one of the reasons why green tea can cool down that fevered hangover state. The high levels of antioxidants help flush the toxins out of the body as well as protect against liver damage. That's the science. From personal research we've seen matcha cure a hangover in under 10 minutes!. We suggest mixing your matcha into a cold glass of orange juice or lemonade. For maximum protection take before sleeping. One warning: make sure your stomach isn't feeling too fragile.
Diabetes
Information to follow shortly.
Live better for longer
You've read that green tea will help you live for longer, but there's even better news - green tea is proving particularly beneficial for older people. Not only have Japanese researchers found much lower incidences of depression among regular green tea drinkers, other research has found that the antioxidants in green tea may help delay or beat back the onset of degenerative mental conditions such as Alzheimers and Parkinsons. Research from 2012 shows that a diet rich in green tea protects against functional disability in elderly people. Start drinking today and your future self will thank you.
Improves Memory and concentration by producing new brain cells
A new study published in Molecular Nutrition and Food research shows evidence that EGCG, a green tea antioxidamt can actually generate new brain cells. By focussing on the part of the brain that deals with short and long term memory, they discovered that the antioxidant can potentially help with degenerative brain diseases